{"id":241,"date":"2022-05-14T19:02:24","date_gmt":"2022-05-15T00:02:24","guid":{"rendered":"https:\/\/www.tcaclient.com\/awards2022\/?post_type=project&#038;p=241"},"modified":"2022-06-13T10:47:44","modified_gmt":"2022-06-13T15:47:44","slug":"netflix-home-of-true-crime","status":"publish","type":"project","link":"https:\/\/www.tcaclient.com\/awards2022\/project\/netflix-home-of-true-crime\/","title":{"rendered":"Movement Strategy <br\/>Netflix Home of True Crime"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Workshops and Events Section&#8221; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#000000&#8243; custom_padding=&#8221;0px||0px|&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;0&#8243; make_equal=&#8221;on&#8221; admin_label=&#8221;Workshops and Events Area&#8221; module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;100%&#8221; max_width_tablet=&#8221;100%&#8221; max_width_phone=&#8221;100%&#8221; max_width_last_edited=&#8221;on|desktop&#8221; custom_margin=&#8221;|||&#8221; custom_padding=&#8221;0px||0px|&#8221; make_fullwidth=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#000000&#8243; custom_padding=&#8221;10%|5%|10%|5%&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Title&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat||||||||&#8221; text_font_size=&#8221;16px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;Lexend Deca||||||||&#8221; header_font_size=&#8221;42px&#8221; header_line_height=&#8221;1.7em&#8221; header_2_font=&#8221;Poppins|600|||||||&#8221; header_2_font_size=&#8221;36px&#8221; header_2_line_height=&#8221;1.8em&#8221; header_4_text_color=&#8221;#FFFFFF&#8221; animation_style=&#8221;fold&#8221; animation_direction=&#8221;left&#8221; animation_intensity_fold=&#8221;10%&#8221; animation_starting_opacity=&#8221;100%&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><strong>GOLD<\/strong><\/p>\n<p>Elements of Advertising &gt; Digital Creative Technology &gt; Innovative Use of Interactive \/ Technology<\/p>\n<h2><\/h2>\n<h1>Movement Strategy<\/h1>\n<p>from Los Angeles, CA<\/p>\n<h2>Netflix Home of True Crime<\/h2>\n<p>for Netflix<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; background_enable_image=&#8221;off&#8221; background_repeat=&#8221;repeat&#8221; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_video src=&#8221;https:\/\/vimeo.com\/709942917\/56920d459e&#8221; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_video][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;About Section&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px|&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;0&#8243; make_equal=&#8221;on&#8221; admin_label=&#8221;About Area&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_padding=&#8221;0px||0px|&#8221; use_custom_width=&#8221;on&#8221; width_unit=&#8221;off&#8221; custom_width_percent=&#8221;100%&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#1e1d1c&#8221; custom_padding=&#8221;10%|5%|10%|5%&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;19px&#8221; text_line_height=&#8221;2.1em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Jason Mitchell,<\/strong> CEO, Movement Strategy<br \/><strong>Christy Pregont,<\/strong> Chief Creative Officer<br \/><strong>Alex Krutchkoff,<\/strong> Creative Director, Movement Strategy<br \/><strong>Jake Fertig,<\/strong> Creative Director, Movement Strategy<br \/><strong>Christopher Crompton,<\/strong> Art Director, Movement Strategy<br \/><strong>Austin Mitchell,<\/strong> Copywriter, Movement Strategy<br \/><strong>Diana Jannuzzi,<\/strong> Strategy Director, Movement Strategy<br \/><strong>Kevin Smith,<\/strong> VP, Head of Accounts, Movement Strategy<br \/><strong>Kylie Ladd,<\/strong> Senior Data &amp; Insights, Movement Strategy<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#282624&#8243; custom_padding=&#8221;10%|5%|10%|5%&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;19px&#8221; text_line_height=&#8221;2.1em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Wendy Kong,<\/strong> Director of Data &amp; Insights, Movement Strategy<br \/><strong>Giang Luc,<\/strong> Senior Project Manager, Movement Strategy<br \/><strong>Nikki Ahmed,<\/strong> Senior Producer, Movement Strategy<br \/><strong>Tanu Muino,<\/strong> Director, Underwonder<br \/><strong>Frank Borin,<\/strong> Producer, Underwonder<br \/><strong>Lauren Cortizo,<\/strong> Marketing, Netflix<br \/><strong>Sean Dobson,<\/strong> Marketing, Netflix<br \/><strong>Melanie Grabow,<\/strong> Marketing, Netflix<\/p>\n<p>[\/et_pb_text][et_pb_divider color=&#8221;#fce994&#8243; divider_position=&#8221;center&#8221; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; width=&#8221;50%&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><em>video courtesy of Movement Strategy for Netflix<\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#000000&#8243; global_module=&#8221;225&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_post_nav _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; title_text_color=&#8221;#FFFFFF&#8221; title_font_size=&#8221;20px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_nav][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>GOLD Elements of Advertising &gt; Digital Creative Technology &gt; Innovative Use of Interactive \/ Technology Movement Strategy from Los Angeles, CA Netflix Home of True Crime for NetflixJason Mitchell, CEO, Movement StrategyChristy Pregont, Chief Creative OfficerAlex Krutchkoff, Creative Director, Movement StrategyJake Fertig, Creative Director, Movement StrategyChristopher Crompton, Art Director, Movement StrategyAustin Mitchell, Copywriter, Movement StrategyDiana [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":242,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":""},"project_category":[12],"project_tag":[22],"_links":{"self":[{"href":"https:\/\/www.tcaclient.com\/awards2022\/wp-json\/wp\/v2\/project\/241"}],"collection":[{"href":"https:\/\/www.tcaclient.com\/awards2022\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.tcaclient.com\/awards2022\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.tcaclient.com\/awards2022\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tcaclient.com\/awards2022\/wp-json\/wp\/v2\/comments?post=241"}],"version-history":[{"count":4,"href":"https:\/\/www.tcaclient.com\/awards2022\/wp-json\/wp\/v2\/project\/241\/revisions"}],"predecessor-version":[{"id":1045,"href":"https:\/\/www.tcaclient.com\/awards2022\/wp-json\/wp\/v2\/project\/241\/revisions\/1045"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tcaclient.com\/awards2022\/wp-json\/wp\/v2\/media\/242"}],"wp:attachment":[{"href":"https:\/\/www.tcaclient.com\/awards2022\/wp-json\/wp\/v2\/media?parent=241"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.tcaclient.com\/awards2022\/wp-json\/wp\/v2\/project_category?post=241"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.tcaclient.com\/awards2022\/wp-json\/wp\/v2\/project_tag?post=241"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}